BAY ALARM

Bay Alarm is a family-owned, locally-operated company focused exclusively on security and delivering a high-value customer experience. Competing in a category traditionally dominated by a single national player, countless regional firms and local “mom and pop” companies, the market has seen a considerable shift over the last seven years with the entry of cable and telecommunication companies. One way to break through the marketing noise is with their recognizably witty headlines and alarmingly smart designs.

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CATEGORY: OUTDOOR, DIGITAL, VIDEO PRODUCTION
ROLE: ART DIRECTION + DESIGN 

ADDITIONAL TEAM: ERNEST KUO |DIGITAL PROJECT SUPERVISOR